In the initial stage before choosing a affiliate program, you will first want to ask yourself some questions, and do some research about the affiliate programs that you are considering joining. The answers and information that you gather here will be the key to what program you will choose to work.
Some of the questions and research that will be useful in helping you decide are:
What will it cost if anything to join this affiliate program?
The majority of today’s affiliate programs are free to join. Because you are joining the programs to make money, why start out by paying some one to join their program?
How and when will you be paid?
In many cases you will find that affiliate programs are different when it comes to the paying of commissions. You may be offered two options as to how you are paid. 1. commissions put directly into your bank account or payment processor or 2. commissions paid to you by” snail mail” in the form of commission checks payable to you. Some affiliate will only offer one method of payment while others will offer a choice of the two. Affiliate programs may pay out monthly, or quarterly and/or only once you have reached a certain amount in commissions.
Make sure to understand this part of the affiliate programs rule and regulations so that you will know how and when you can expect your earnings.
What is the hit per sale ratio of the affiliate program?
This is actually the frequent quantity of hits to your banner or text link it requires to get a sale made determined by all affiliate stats. A visitor clicks your affiliate banners or links is a hit. Once he or she becomes a paying customer they become a sale. At this point, you consider the amount of hits that you have received to the affiliate banners and links and then divide it by the number of sales, that is how you get the hit per sale ratio. This particular detail is incredibly critical since it will show you the amount of traffic or visitors you have to deliver before you will be able to receive a commission from the sale.
How dose the affiliate site keep track of your referrals and how long they are kept?
The affiliate program should be able to keep track of all of the individuals that you refer to them. It is these stats that will determine your right to a sale. The length of time that your referrals remain in the programs systems is also important because it is a fact that most individuals will not make the purchase of your affiliate product or service on the first visit, you will want to know just how long your referral will remain active so that you will receive credit for the sale when the visitor returns days, or months later to make the purchase.
What type of affiliate statistics dose the program offer?
The affiliate program should be one that is able to reliably show you your detailed affiliate statistics any time around the clock that you wish to view them. You should have access to affiliate stats like…impressions, hits and sales you generate from your affiliate promotions tools, banners text links etc.
Are your hits and impressions also paid for by your affiliate program?
It is a good idea to choose an affiliate program where your hits, clicks and banner impressions are paid for in addition to your commissions, especially if the affiliate program is showing a low hit to sales ratio.
Who is the affiliate company?
It is crucial to find out who you are doing business with, who will be paying you, how long they have been around, what type of reputation they have. What type of products they produce or sell and how popular the product is.. This is important for making your final decision of if you will work this particular program or not. So find out as much as possible about who is the provider of the affiliate program.
How many levels or tiers dose the affiliate program have?
The importance of this question is that the single tier or level program will only pay you for the sales you alone have produced. How ever the two tier or level program will not only pay you for your sales but a percentage of any sales made by anyone you bring into the affiliate program, with some programs you are eligible to get a small fee for all the people that you bring into the affiliate program,you might say a finders fee.
Last but not least, how much will your commission be?
30% – 60% commission is commonly paid by the best programs, others can start lower or pay a little more… 01% -.05% is the average range paid for every hit. If you discover an opportunity that also will pay for impressions, the total paid out is just not a lot by any means. Clearly by the numbers, you can now see why the average sales amount as well as hit to sale ratio is significant.
Before joining any affiliate program you should at least find the answers to the questions mentioned above. if not more. Knowing the important parts of your potential affiliate program will not only definitely save you problems down the line but will help you in choosing that right program out there that is just right for you.